Convert your audience into members & subscribers with dynamic walls

Poool Access gives the power to marketing teams to drive registration and subscription strategies dynamically thanks to paywalls, registration walls, data wall and cookie walls, on websites & iOS mobile apps.

A wall to match every strategy

Our platform offers these 3 types of wall natively, ready to use


Turn users into subscribers in a way that's adapted to their engagement level or context.

Registration Wall

Increase your registered user base to collect 1st-party data and build relationships that last.

Cookie Wall

Collect compliant consent and monetize your audience simultaneously.
Create this wall in 3 easy steps with Poool

Simplicity is key

Full autonomy from tech thanks to our intuitive Dashboard control center. Everything you need to build, launch and optimize dynamic Consent, Registration and Subscription strategies that convert.
  • check2 day tech integration and less than 30 days to go live
  • check1 hour training session for marketers before complete autonomy
  • check5 minutes to change a wall scenario, 1 week to test

Built for growth

Start with a single conversion strategy, iterate and test different wall scenarios with deep granularity at article, device, source and user engagement level to continuously optimize performance.
  • checkSet-up and implement just a few scenarios at launch, expanding as you grow
  • checkTarget a variety of revenue opportunities through different segments
  • checkA/B test, analyze and optimize in the Dashboard
  • checkAvailable on your website and iOS mobile apps
Launch A/B tests in seconds thanks to the Poool dashboard
With Poool, get a positive ROI in less than 3 months

ROI positive

Just like our clients, you’ll see results in less than 90 days - consent rate optimization, an engaged registered user base and a predictable, recurring revenue stream from your growing number of subscribers.
  • checkPositive ROI in under 3 months
  • checkSignificant increase in ARPU
  • checkSustainable revenue growth - with Poool, your team will be able to work on much shorter cycles, adapting quickly to fast-changing regulations and competitors

Solutions that drive conversions for producers of all types of content

Easily integrated into your ecosystem and entirely adaptable to your strategy, content and audience.
Le Journal du Dimanche
The Fix

Amazing features to fit your strategy's needs

  • checkGradual implementation: launch your strategy risk-free by initially implementing and A/B testing your strategy on a specific context, audience or small % of your traffic, expanding as you grow
  • checkCode-free design builder: every aspect of our solution is customizable so marketing teams can change texts, designs, forms and scenarios in minutes, not days. No more tech dependency.
  • checkIntegrated into your site: with Stripe to collect your subscription payments easily; with Didomi to implement cookie walls in just a few clicks; with Mailchimp to store user's data; with Zapier to connect any other tool needed...
  • checkNative segmentation based on device, content type, source of traffic, user profile or location
  • checkCustom segmentation to target your own data set, such as logged-in users, former subscribers or propensity score
  • checkA/B test of any aspect of your wall (wording, design, scenario) in 2 clicks without dev involvement. Analyze results as they run
  • checkOpen to your ecosystem: with our API, webhooks and events, you can connect any database needed (and Poool will never share data)

Client testimonials

Poool allows us to better qualify our user segments and deploy an effective guest account strategy, integrating easily on our platform. We now envision a phase where each segment will be addressed with a specific user experience.
Benjamin Lupu - Chief Digital Officer - The Africa Report — The Africa Report
We integrated Poool’s tool into our site very quickly thanks to close support from the team. The product allows us to adapt the paywall to different user profiles so as to maximize reader conversion rates.
Jimmy Temporado - Product Owner - Journal du Dimanche — Journal du Dimanche
Quote managed to triple the size of its subscribers base in the last 3 years. Using the Poool platform has been a huge help to achieve our goals. It allowed us to test and deploy effective paywall strategies really fast.
Frédéric Désiles - Strategy and Marketing Director - Alter Eco — Alter Eco

Ready to convert your audience into leads, members and subscribers?

Let’s book you in for a free demo!
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